Tian Bester
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Case Studies

The Work

Real campaigns, anonymized brands, honest data. Each case study is a scroll-driven story of what was broken, what we found, and what happened when we fixed it.

Luxury Fragrance

What 8.20x ROAS Looks Like

Premium brand with high AOV. When the structure, creative, and audience align — results compound fast.

8.20x ROASView case study →

Health & Supplements

The Quiet Compounder

Steady, disciplined growth through systematic creative testing and audience expansion. No dramatic pivots — just compounding.

3.53x ROASView case study →

E-Commerce Skincare

From Scattered to Structured

Restructured a chaotic multi-campaign setup into a clean Testing + Scaling ASC structure. Honest journey — still compounding.

2.41x ROASView case study →
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